NIKE ID

Nike AU/ Nike Portland

Brand Strategy
Visual Systems
Comms
Production

Anthology of our Nike work.

From world cup campaigns to kit launches to category work, over the years we have produced multiple campaigns for Nike, providing local insight mixed world-class creative skills.

  • Blood UTD
    Aleksandar Jason (Photographer)
    Toby Dixon (Photographer)
    Sarah Adamson (Photographer)


A graphic design featuring Melbourne City Football Club's logo, a Nike swoosh, and abstract vertical stripes in red, white, and blue.
A young woman with long brown hair wearing a blue Melbourne City FC soccer jersey, black leggings, and a black Nike waist pouch, standing against a gray wall with a hand on a rail.
Large advertisement billboard featuring female soccer players in Melbourne City FC jerseys, with the slogan "Come on you city girls" and the Nike logo.
A woman performs pull-ups in a gym, holding onto a metal bar overhead.
Black background with bold white text reading 'STOP EXERCISING START TRAINING' and a white Nike swoosh logo at the bottom.
A poster with the phrase "Come on you city boys" in bold white, red, and blue letters on a dark blue background. It includes blue arrow patterns and the Nike swoosh logo.
A young man wearing a light blue Melbourne City FC soccer jersey with a black undershirt, standing against a gray background, looking confidently at the camera.
Two women exercising with resistance bands in a gym with brick walls and large windows. One woman is jumping while the other pulls the band.
A woman in athletic clothing performing a jump in a gym with large windows and industrial-style ceiling.
Female boxer with short hair and tattooed arm wearing boxing gloves, practicing punches on a red punching bag in a gym.
Young male soccer player in yellow Australian national team jersey smiling, standing outdoors.
Young soccer player from Australia preparing to throw the ball during a game on an outdoor field.
Young man in yellow Australia soccer jersey holding a white soccer ball with black Nike logo outdoors on a sports court, with a multi-story building and trees in background.
A young woman with short curly hair wearing a green sports jersey, jewelry, and yellow nail polish, raising her hand in a show of strength or solidarity at an outdoor event at night.
Bright yellow text saying 'PLAY GOLD' on a dark teal, textured background with the Nike logo at the bottom and a border that reads 'PLAY GOLD AUSTRALIA' with small yellow stars.
A woman in a yellow sports jersey poses confidently in the foreground at night, with three other young people in sporty attire in the background near a chain-link fence, illuminated by artificial lights.
A large billboard on a tall building featuring four men in yellow sports uniforms, smiling and holding medals, with the text "Play Gold" in bold yellow letters. The background of the billboard has a blue abstract design, and the website nike.com. The billboard is on an urban street with ornate older buildings and various wires crossing in the foreground.
Colorful mural artwork featuring soccer players, bold Nike logos, and the phrase 'PLAY GOLD' on a city sidewalk wall.
A black Nike soccer cleat with silver accents, placed on a textured concrete surface against a plain background.
A soccer player wearing orange Nike cleats and black socks is kicking a soccer ball on a green turf field.
A soccer player in black and white uniform balancing on one leg on a soccer ball on a field, with a cloudy sky and stadium lights in the background.
Man holding a black and gold Nike soccer cleat.
Black Nike soccer cleats with gold accents, positioned on a stepped wooden bench.
A bright orange Nike Phantoms VSN soccer cleat with a silver and black Swoosh logo, placed on a concrete surface with shadows cast beside it.
Collage of four images of women athletes wearing sportswear, with motivational text overlays. The first woman is celebrating in a yellow sports jersey with a Nike slogan, the second group of women is smiling together in sports bras and shorts, the third woman is mid-air performing a high jump, and the fourth woman stands confidently with a Nike branding background.
Promotional graphic for Nike's football event from August 6-12, featuring text about Phantom League, event dates, and website, with images of a red and black Nike football cleat and a white Nike football.