NIKE ID

Nike AU/ Nike Portland

Brand Strategy
Visual Systems
Comms
Production

A collection of the campaigns we have developed with Nike, providing local insight mixed world-class creative skills.

  • Blood UTD
    Aleksandar Jason (Photographer)
    Toby Dixon (Photographer)
    Sarah Adamson (Photographer)


A graphic design featuring Melbourne City Football Club's logo, a Nike swoosh, and abstract vertical stripes in red, white, and blue.
A young woman with long brown hair wearing a blue Melbourne City FC soccer jersey, black leggings, and a black Nike waist pouch, standing against a gray wall with a hand on a rail.
Large advertisement billboard featuring female soccer players in Melbourne City FC jerseys, with the slogan "Come on you city girls" and the Nike logo.
A woman performs pull-ups in a gym, holding onto a metal bar overhead.
Black background with bold white text reading 'STOP EXERCISING START TRAINING' and a white Nike swoosh logo at the bottom.
A poster with the phrase "Come on you city boys" in bold white, red, and blue letters on a dark blue background. It includes blue arrow patterns and the Nike swoosh logo.
A young man wearing a light blue Melbourne City FC soccer jersey with a black undershirt, standing against a gray background, looking confidently at the camera.
Two women exercising with resistance bands in a gym with brick walls and large windows. One woman is jumping while the other pulls the band.
A woman in athletic clothing performing a jump in a gym with large windows and industrial-style ceiling.
Female boxer with short hair and tattooed arm wearing boxing gloves, practicing punches on a red punching bag in a gym.
Young male soccer player in yellow Australian national team jersey smiling, standing outdoors.
Young soccer player from Australia preparing to throw the ball during a game on an outdoor field.
Young man in yellow Australia soccer jersey holding a white soccer ball with black Nike logo outdoors on a sports court, with a multi-story building and trees in background.
A young woman with short curly hair wearing a green sports jersey, jewelry, and yellow nail polish, raising her hand in a show of strength or solidarity at an outdoor event at night.
Bright yellow text saying 'PLAY GOLD' on a dark teal, textured background with the Nike logo at the bottom and a border that reads 'PLAY GOLD AUSTRALIA' with small yellow stars.
A woman in a yellow sports jersey poses confidently in the foreground at night, with three other young people in sporty attire in the background near a chain-link fence, illuminated by artificial lights.
A large billboard on a tall building featuring four men in yellow sports uniforms, smiling and holding medals, with the text "Play Gold" in bold yellow letters. The background of the billboard has a blue abstract design, and the website nike.com. The billboard is on an urban street with ornate older buildings and various wires crossing in the foreground.